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|Phil Wolff's subversions...|
Friday, May 14, 2004
Other metaphors I like...( comments) # 2726 10:45:11 PM G! DayPop!. email
California bans smoking in office buildings. People slip out for a smoke and huddle around the doors or the ashtrays in smoker exile. For those 5-15 minutes, your small group of fellow addicts shares the moment. Sometimes you break out in conversation. Usually casual, sometimes deep, occasionally the start of a labor union or a new product or a lawsuit. Despite yourselves, repetition of exposure fosters trust. And people take it from there.
Sometimes I think of blogging like amateur night at a comedy club. You step up on stage for your five minutes, probably at one in the morning, greeted by a random audience who laughs at you and maybe your painful story told in a funny way. You thank the audience, who were just barely awake anyway and who were never vested in your barely coherent ramblings, and you leave the stage. Until tomorrow. When you come back for more. And the next day you look at the world a little differently, noticing things that could be material for your set, and you rush home, write them down, and that night you try it out on a mostly different audience. And your material gets better, and you start to build a reputation, and you relax into the doing of it and start to pay attention to the two-way conversation that takes place between a performer and those cheering and jeering on the other side of the microphone. From utterance to rapport.
Company cafeterias or regular happy-hour spots are as much about being seen, and with whom, as it is about the conversations you have. Food? It's a heartbeat check, a status reinforcer, a clique definer. Depending on your role, it may not matter at all, or it may be everything. Presence is everything.
An automotive supply store (tires, I think) had a big sign by the street. Each night the owner put a new witticism, twisted proverb, or insightful comment on the sign. And commuters on Atlantic Ave chuckled or thought on the way to school or work each morning. 10 words or less, but those "posts" became a landmark amid the drab clutter of an interchangeable commercial district. Now in Oakland, California, about 500 miles away, the owners of the Grand Lake movie palace put one side of their historic marquis into the hands of their movie programmer. He writes strong messages about blackbox voting, the Patriot Act, a possible military draft, the Iraq war. Some people think he's an ass, others applaud, but everyone slows down to see it on the way to the market. In both cases, the author had no control over readership. A consistent voice, regular updating, and strong points of view defined both personal and corporate identities.
( comments) # 2725 6:14:48 PM G! DayPop!. email
What's a "Why Sayer"? LEO says:
On a flyer at Ikea:
Things I love about this:
( comments) # 2724 4:11:38 PM G! DayPop!. email
So you're asking, why does traffic slow down at a car accident, why do people crowd a murder scene, who pays for boxing matches and hockey games? That's one trigger.
Another. We've just fought a war where none of the violence was televised. We're hearing death announcements but no coffins, high school snaps, but no bodies. This video is unfiltered truth about the conflict, our conflict. Bloody, wretched, simple.
And. We trust our federal government less than before. They admit to screening what we see, hiding "morale damaging" evidence from the general view. We trust our media less than before, wimps when we needed courage. So we scavenge for facts, for truth, for context and interpretation. For sense.
Click. Click. Click.
p.s. Almost no mention that Nick Berg is a Jew. He's not the first Jew executed on TV by Islamic terrorists after being captured working in a dangerous zone. Talk about derivative cinema.
( comments) # 2723 11:08:18 AM G! DayPop!. email
Enterprise blogging is a team sport. So are grassroots, educational, and community blogging.
And teams have personnel turnover. New people replacing departures, temps filling in. So the total number of user accounts grows over time. The average person changes jobs every four years, more frequently when you're younger; 25%-50% new faces a year, assuming you're not in a troubled economy, facing personnel problems, or coping with growth. Did I mention no more guest blogging?
I can no longer, in good conscience, recommend MT to small businesses, workplace teams, or any of the 1000 Kerry grassroots teams any more. They'll max out any of the five MT licenses in six months. Or minutes. My East Bay Kerry communications teams (writers, speakers, media relations, rich media) have more than 100 volunteers. Repeat that for every county in Ohio, Pennsylvania, Arizona, etc.
I'd love for MT to offer a parallel pricing structure for non-governmental organizations, for unlimited numbers of users/blogs.
This is my Blogchalk: United States, California, Oakland, Adams Point, English, Phil, Male, 41-45.
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